Your Ultimate Travel Guide
Book your individual trip, stress-free with local travel experts
Discover what makes Morocco unforgettable
Explore the Sahara’s golden dunes, where camel treks lead you to remote camps under a canopy of stars. Watch the sun set, casting dramatic shadows over the vast expanse, and wake to a serene sunrise over endless sands. The Sahara isn’t just a desert—it’s an experience of pure, untouched beauty that feels like a dream brought to life.
Step into Morocco’s ancient medinas, labyrinths of narrow streets alive with color, scent, and sound. In Marrakech, haggle for handmade rugs and spices in bustling souks, or admire the intricate tilework of palaces. Every turn reveals a hidden treasure—be it a quiet courtyard, a historic mosque, or a street performer spinning magic.
Morocco’s coastal towns blend relaxed vibes with stunning scenery. In Essaouira, stroll windswept beaches, watch fishermen haul in the day’s catch, or explore its historic ramparts. Casablanca offers chic seaside cafes, while Tangier captivates with its literary history. These coastal escapes mix culture and tranquility for the perfect seaside retreat.
Dive into Morocco’s rich culinary traditions, from fragrant tagines to sizzling skewers of kefta. Savor fluffy couscous, sip sweet mint tea, and indulge in pastilla, a savory-sweet pie like no other. Whether you’re at a rooftop café or a bustling food stall, every bite is an adventure through Morocco’s vibrant flavors and spices.
Plan with confidence
Meet the experts who make your journey special
Rough Guides gets rave reviews
Trustpilot Rated 4.8/5.018/05/2025
Prior to travel communication with Mohammed was excellent and quick responses to all my questions. The flexibility was quite appreciated. Our driver Tawfiq was amazing and had a smile on his face all the time . I will definitely use this company again and refer to my friends and family:)
18/05/2025
We had a great time in Morocco. Our driver Tawfiq was awesome. We had so much fun with him! Very nice young guy! Safe driver
29/04/2025
Mohamed did a wonderful job planning our trip based the sights we wanted to see and the number of days we were staying in Morocco. He was super responsive to all our questions and needs. Everything met or exceeded my daughter and my expectations. Great riads, tour guides and sights. Our driver, Tawriq, was awesome. He was very knowledgeable, had a great personality and always available to get us to where we needed to go. We recommend using them and will use them again if we return to Morocco.
16/03/2025
It was a fascinating and varied programme giving us a whole range of experiences of Morocco. We stayed in small, mostly family-run hotels/riads, which brought us closer to the local community. All arrangements worked like clockwork and we were fortunate in having an excellent driver/guide, Yassin, who couldn’t have been more helpful and obliging.
06/03/2025
As soon as I contacted Rough Guides I was immediately corresponding with an agent who knew the area intimately. We received an initial itinerary to look at and then use that as a rough guide until we had the perfect plan mapped out for my very special vacation for my husband's birthday
28/02/2025
Our expert in Morocco was a great choice We normally prefer to explore overseas destinations on our own, but for Morocco we decided that it would be less stressful to have a tour company take care of us and we are definitely glad we did! We just came back from a 7-day/6-night tour of Morocco arranged by Rough Guides through a local tour company. Overall it was a great experience. It was good value, the tour company and driver assigned to us were honest, trustworthy and responsive, and the hotels and local day guides that they arranged for us were all good recommendations. The tour company assigned us a driver named Tawfiq for the entire duration of the trip. Tawfiq is a terrific asset to the company. He is a safe and thoughtful driver and we felt safe in his care. Also, although he was not a formal guide he knew a lot about the places we visited and shared many interesting and useful insights about Morocco. Tawfiq also made sure to call ahead and ensure the hotels could meet us on arrival (which sometimes required a porter to carry our bags uphill or down very confusing alleyways in the old city), as well as meeting and handing us off to local guides. Tawfiq was available on WhatsApp (for Americans, it is a helpful texting/phone app overseas), so we had no problems arranging daily logistics for pickup, etc. Our tour started in Tangier where we were picked up at the airport, and continued over 7 days to Chefchaouen, Volabilis, Meknes, Fes, Rabat, Casablanca and Marrakesh, and included drop off at our departure airport at Marrakesh. The tour company was very helpful in helping us modify their initial "best of" recommended itinerary to match our flights and preferences. I would note that we did most of our communications arranging our trip directly with Mohamed, the owner of the tour company. Because of the time we had and the way the different cities are laid out, our itinerary did make for some long drives which they thoughtfully broke up into 1-3 hour segments. Our driver Tawfiq was very helpful planning rest stops and meals along the way, and you should not be shy about letting your driver know if you need to take a break. The hotels that they arranged for us were all quite good, clean with helpful service and good-to-decent breakfasts. I guess there is always a fear of getting sick but we were pretty lucky and no one had any digestive problems even though we ate out almost every day at local restaurants outside our hotels. The tour company also arranged for local licensed guides with expertise in specific locales. These local guides covered a full day in Fes, a half-day in Marrakesh, and 1 hour in Volabilis (ancient Roman ruins) and 2 hours in Meknes. You do not need to pay these guides separately, but it is customary to give them a tip. The guides were generally pretty good (special mention for Amal in Fes), but you should not be shy if you need them to slow down or speak more clearly. One point I think worth mentioning is that in the bigger cities, the guides included stops at various shops, including shops selling berber rugs, leather goods and ceramics. I have been on trips (e.g., Venice) where you find yourself in high-pressure sale situations. This is not that. These stops give you a view into the local culture and economy, and if you are interested, a chance to buy from respectable sellers. If you really do not want to be taken to any shops or merchants, you should say so, or ask your guide if you need help (although normally the guides will sit outside the shop and let you shop at leisure). For our family of three adults (2 hotel rooms each night), it came out to approx USD 330 per person per night, including an English-speaking driver and large van, 2 rooms each night at a 4- or 5-star riad-style hotel, breakfast was inclusive. The expense included hiring the local guides.
From icons to hidden treasures
Discover Morocco's most captivating stories
Arrange your trip, hassle-free, with local travel experts
Arrange your trip with local travel experts