There is no shortage of temptation for shoppers and souvenir-hunters in Italy. Visitors can take advantage of Italy’s traditional expertise in textiles, ceramics, leather and glassware in all price ranges.

There are factory outlets across the country, particularly for clothes and other textiles but also for pottery and glass; local tourist offices will be able to point you in the right direction. Rural areas will usually have good basketware, local terracotta or ceramic items as well a veritable banquet of locally produced wine, olive oils, cheeses, hams and salamis. It’s always worth rooting out the local speciality, even in urban centres: Turin is known for its chocolate, Milan famous for designer clothes and furniture, Venice for glassware and lace, Florence for leather goods, Sicily and Perugia for ceramics.

Every large village and town has at least one weekly market (detailed in the Guide), and though these are usually geared towards household goods, they can be useful for picking up cheap clothing, basketware, ceramics and picnic ingredients.

Prices are mainly in line with most of Western Europe and are always a little higher in the north of the country and urban areas. Credit/debit cards have become increasingly acceptable, with swipe-and-pin machines the norm – though some small shops may still accept only cash. Haggling is also uncommon in most of Italy but in markets you might like to try your luck; ask for uno sconto (a discount) and see where it gets you. Bargaining is not practised when buying food, however, or in shops.

If you’re resident outside the EU you are entitled to a rebate for the VAT (or IVA) paid on items over €155. You need to ask for a special receipt at the time of purchase and allow your goods to be checked at the airport and the receipt stamped when you leave the country. For more, see w

Book through Rough Guides’ trusted travel partners

Italy features

The latest articles, galleries, quizzes and videos.

13 striking pictures of Venice Carnival

13 striking pictures of Venice Carnival

With the 2018 carnival season about to kick off, Rough Guides author and photographer, Kiki Deere, revisits one of Europe's most colourful festivals: Venice…

25 Jan 2018 • Kiki Deere insert_drive_file Article
20 picturesque Christmas destinations

20 picturesque Christmas destinations

Dreaming of a trip this Christmas? We're here to help. From glittering cities to a few snowy escapes, here are 20 classic destinations for a festive break. …

12 Dec 2017 • Rough Guides Editors camera_alt Gallery
Discovering Palermo: why you should give Sicily’s capital a chance

Discovering Palermo: why you should give Sicily’s capital a chance

A city of grit and forgotten grandeur, for too long Palermo has resigned itself to being a film set of crumbling palaces, sun-worn facades and pockmarked backst…

08 Dec 2017 • Olivia Rawes insert_drive_file Article
View more featureschevron_right