Have you ever wanted luck and happiness for an entire year? All you have to do is slip on a fundoshi (a traditional Japanese loincloth), get purified with freezing cold water in the middle of February and join 9000 other Japanese men – with their 18,000 bare cheeks – in fighting over one of two lucky shingi sticks. Piece of cake, right?
On the third Saturday of February each year, in the Japanese city of Saidaiji-naka in Okayama, over nine thousand men, not including spectators, travel to the Saidai-ji Temple for one of Japan’s most eccentric festivals: the ‘Naked Festival’ known as Hadaka Matsuri.
Hadaka Matsuri dates back over five hundred years, when worshippers began competing to receive paper tokens from Shinto priests known as “go-o”, which supposedly gave a whole year of happiness to those lucky enough to win.