Q: What will reopening mean to the city and its inhabitants?
A: Reopening Vienna, or any city for that matter, is such a positive strive forward. There has been a great atmosphere in Vienna now that residents can go to a restaurant again or visit the city’s fantastic art galleries. However, given that Vienna is a very successful tourism destination, the rather quiet streets still look out of place. In 2019, 83% of overnight stays in Vienna were generated from international tourism – we miss our visitors and look forward to welcoming them again when the time is right.
Q: As countries around the world gradually lift their lockdowns, visitors are likely to be met with a raft of new rules to protect against Covid-19 when they return. Examples of new regulations include hotel visitor quotas, social distancing and even leaving the middle seat empty in planes. What differences will we see in Vienna?
A: Yes, travel will undoubtedly look different, be it in Vienna or any other city – but preparation and safety is key for us. Hotels have prepared for increased hygiene standards and social-distancing measures. Some outlets have taken this opportunity to get really creative, such as a Viennese cocktail bar strategically seating thirty elegantly styled mannequins throughout the bar to ensure that Austria’s distancing regulations are maintained. This particular initiative provided a fun and entertaining alternative for guests to enjoy their drink, whilst adhering to regulations. I think we will see more creative initiatives like this arise, with businesses supporting one another, alongside residents.
Generally speaking though and given the number of unknown factors related to the coronavirus crisis, Vienna is preparing for an “On/Off economy” (where restrictions will be lifted and potentially partially reinstated). This will become our reality and strategy in many sectors, not just tourism.