Many Puerto Rican towns claim to be the capital of coffee, but only YAUCO owns the franchise. For over one hundred years, the town has been synonymous with the island’s most respected and eagerly sought brands – Café Yaucono remains the best-selling Puerto Rican coffee by a long margin. Yet the coffee-growing highlands of Yauco municipality lie far to the north of the actual town, which is part of the arid southwest and better suited to sugar cane. What really makes Yauco so appealing is its vastly underrated ensemble of dazzling criollo buildings, early colonial ruins and culinary specialities, largely ignored by foreign tourists.

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