On the eastern side of Busan, and about 25 minutes away by subway, HAEUNDAE (해운대) is without a doubt the most popular beach in Korea. Whether it’s the best or not is open to question – in the summer it draws in families, teens and bronzed beach bums by the bucketload, though at only 2km in length, space here is tighter than a Brazilian’s Speedos, while the sand gradually becomes a composite of cigarette butts, firework ash and other debris. Like it or not, it’s an interesting place – Haeundae is not just the name of the beach, but also its surrounding area, one that attracts all sorts throughout the year. The Pusan Film Festival, one of the biggest in Asia, rolls into town each October with a cast of directors, actors, wannabes and hangers-on; the super-fit come to splash and dash out a triathlon course each October; hungry Koreans come to chow down on raw fish and throw back a few bottles of soju from the comfort of a plastic chair; affluent expats, trendy locals and the international convention crowd populate the many luxury apartments and five-star hotels, while youngsters come from all over the country to spend a starry night on the beach. If you catch it at the right time, Haeundae can be quite magical.

Book through Rough Guides’ trusted travel partners

South Korea features

The latest articles, galleries, quizzes and videos.

10 top places to eat Korean food

10 top places to eat Korean food

Korean cuisine is world-famous – and with good reason.  It's this wonderful food that keeps dragging our author Martin Zatko back to Korea. Here he rounds…

09 Feb 2018 • Martin Zatko insert_drive_file Article
Rediscovering South Korea: why the time to go is now

Rediscovering South Korea: why the time to go is now

It’s a beautiful, culturally and economically wealthy country with much to see and explore – but South Korea is often viewed as off-limits thanks to its ira…

07 Feb 2018 • Matilda Battersby insert_drive_file Article
Video: the 1 minute guide to South Korea

Video: the 1 minute guide to South Korea

Though it may appear deceivingly small compared to some of its gargantuan Asian neighbours, South Korea is packed full of unforgettable things to do. While …

02 Feb 2018 • Colt St. George videocam Video
View more featureschevron_right

Privacy Preference Center

Necessary

Mandatory - can not be deselected. Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

PHPSESSID,aelia_cs_selected_currency,cookie_notice_accepted,RS,bp-message,bp-message-type,id,UIDR,w3tc_logged_out,__cfduid
__cfduid

Statistics

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

__utma,__utmb,__utmc,__utmz,_ga,_gid,__atssc,__atuvc,__atuvs,di,dt,ssc,ssh,sshs,uid,uit,xt
__utma,__utmb,__utmc,__utmz,_ga,_gid
__atssc,__atuvc,__atuvs,di,dt,ssc,ssh,sshs,uid,uit,xtc

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

__gads,PISID, BEAT, CheckConnection TempCookie703, GALX, GAPS, GoogleAccountsLocale_session, HSID, LSID, LSOSID, NID, PREF, RMME, S, SAPISID, SID, SSID,__utmv, _twitter_sess, auth_token, auth_token_session, external_referer, guest_id, k, lang, original_referer, remember_checked, secure_session, twid, twll,c_user, datr, fr, highContrast, locale, lu, reg_ext_ref, reg_fb_gate, reg_fb_ref, s, wd, xs
__gads,PISID, BEAT, CheckConnection TempCookie703, GALX, GAPS, GoogleAccountsLocale_session, HSID, LSID, LSOSID, NID, PREF, RMME, S, SAPISID, SID, SSID
__utmv, _twitter_sess, auth_token, auth_token_session, external_referer, guest_id, k, lang, original_referer, remember_checked, secure_session, twid, twll
c_user, datr, fr, highContrast, locale, lu, reg_ext_ref, reg_fb_gate, reg_fb_ref, s, wd, xs