Seen from the mainland, PAG is a desolate pumice-stone of an island that looks as if it could barely support any form of life. Around eight thousand people live here, looking after three times as many sheep, who scour the stony slopes in search of edible plant life. Much of their diet comes from sage, which covers the eastern side of the island with a grey-green carpet. The two main settlements are Pag Town, with an attractive historic centre, and Novalja, a bland modern settlement whose beach-based nightlife has earned it the title the “Croatian Ibiza”. Tourism apart, the island’s main industry is the production of salt, with saltpans stretching out along the island’s central valley.

Travel offers; book through Rough Guides

Croatia features

The latest articles, galleries, quizzes and videos.

Vukovar: inland Croatia's laidback escape

Vukovar: inland Croatia's laidback escape

The fastest-emerging tourist destination in inland Croatia is not one you might expect. Twenty five years ago, the pretty Danube-hugging town of Vukovar was alm…

06 Dec 2016 • Jonathan Bousfield insert_drive_file Article
10 great winter destinations in Central and Eastern Europe

10 great winter destinations in Central and Eastern Europe

Forget the plummeting temperatures and long dark nights, winter is a hugely rewarding season in which to visit Central and Eastern Europe. Frozen rivers, frosty…

28 Nov 2016 • Jonathan Bousfield insert_drive_file Article
Sailing in Croatia: a first-timer’s guide

Sailing in Croatia: a first-timer’s guide

Coastlines don’t come much more idyllic than Croatia’s 2000km of ruggedly beautiful Adriatic shore. Along this magnificent stretch are ancient Roman remains…

09 Nov 2016 • Eleanor Aldridge insert_drive_file Article
View more featureschevron_right

Join over 60,000 subscribers and get travel tips, competitions and more every month

Join over 60,000 subscribers and get travel tips, competitions and more every month