Negril’s beach (Norman Manley Boulevard) is the place to stay if you want to be right at the centre of the town’s party culture. Many hotels have commandeered areas of beach with sun loungers and security, while smaller hotels and those on the inland side of the road (including a couple of backpacker hangouts as well as undistinguished apartment blocks) use whatever piece of sand is closest. Those inland back straight onto the Great Morass, so bugs can be a problem in rainy season. The West End is quieter with a degree of privacy, and boasts several of the loveliest hotels in Jamaica as well as some attractive budget options; bear in mind that those right over the (steep and open-access) cliffs are a bad choice if travelling with children. Much accommodation in Negril is in traditional palm-thatched or tile-roofed cottages; though cooler than concrete, many are ludicrously easy to break into. Wherever you stay, check doors and windows are secure and ID anyone before you let them in.